CTIA Mobile Application Rating System with ESRB

CTIA Mobile Application Rating System with ESRB

November 29, 2011
This morning, CTIA announced our Mobile Application Rating System with ESRB. The CTIA Mobile Application Rating System with ESRB will utilize the well-known and trusted age rating icons that ESRB assigns to computer and video games to provide parents and consumers reliable information about the age-appropriateness of applications. Today’s announcement is an extension of CTIA’s 2010 Guidelines for Application Content Classification and Rating.  AT&T, Microsoft, Sprint, T-Mobile USA, U.S. Cellular and Verizon Wireless are the founding members of the rating system, and other storefronts have indicated their interest in joining. As technologies and build-out schedules differ by each storefront, full implementation timelines will vary; each storefront may make its own announcement on when the rating system will be available for their customers.  Here are the five age categories:    If you are a parent or consumer and want to know more about how the rating system will work for you, please visit this section of our website.  If you are a developer and want to know how this will impact your applications, please visit this section of our website and take a look at the presentation.
CTIA Everything Wireless Logo
CTIA Everything Wireless Logo